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Falcongaze improves market positions in the Middle East and Africa

7 June 2018

Falcongaze reports of successful completion of a spring marathon through information security’ conferences and seminars. This spring the far abroad states were under special attention. The Falcongaze experts took part in profile exhibitions and events there, held a bunch of meetings and negotiations with partners and distributors as well as presented the product to potential customers.

As part of promotion, the Falcongaze experts visited United Arab Emirates where for two weeks had been meeting with resellers, partners and potential customers. Together with local distributor Ethos Technologies they trained the partner companies’ specialists of work with SecureTower and had some meetings with customers. In addition, the Falcongaze experts participated in the most important information security event for the Arab world - GISEC 2018 exhibition, which took place from May 1 to 3 in Dubai.  The experts visited Abu Dhabi where at the IT-seminar organized by Ethos Technologies demonstrated to 68 leading business representatives the SecureTower functions.

One of the key cities within the spring tour became Johannesburg where Falcongaze experts spent the last week of May. On May 24 during the ITWeb Security Summit the company representatives held talks with end users of the system, potential customers and partners. Government facilities and large holdings showed a big interest to SecureTower – there’s an urgent problem of corruption exists in South Africa and SecureTower could become a clue.  The Falcongaze experts together with company main regional distributor Diamond Information Systems held training meetings and presentations of the product to the representatives of distributor’s extensive affiliate network.

In addition to participation in exhibitions and seminars, the company experts held more than three dozen meetings with distributors, partners and end costumers. As a result of spring activities Falcongaze concluded a set of agreements on pilot projects of SecureTower as well as signed important agreements on long-term partnership.

‘Despite the fact that current business conditions allow you to solve almost all issues remotely, first-hand communication with partners and participation in negotiations with customers give a huge positive effect as for promotion to new markets,” shared George Piankou, Head of Business Development Department at Falcongaze. “Our leading distributors in the regions of South Africa and Middle East managed the required activity and gathered together the pool of interested partners and customers and in fact showed the readiness for long-term and productive cooperation. I’m sure that we’ll proceed share the accumulated experience and knowledge and hold mass of joint events in future.”